Because your Growth Deserves Intention.
Butterfly & Crown
Our Transformation Story
We Are
Butterfly & Crown.
The brand Butterfly & Crown exists to support African American women and women of color through introspection and growth while promoting peace and empowerment and community building. The wellness-focused brand Butterfly & Crown develops purposeful resources for Black women and women of color who seek personal growth and healing and empowerment. The Empowered & Inspired Daily Planner emerged from my own journey. I created a daily planner which combines grace and growth and transformation because I could not find such a product that suited your needs. Butterfly & Crown represents more than a brand identity. The Butterfly & Crown brand functions as a movement which promotes spiritual alignment with soulful living and unapologetic self-expression.
Meet Our Visionary Founder
Luma Wilder
Under the name Luma Wilder, the creator of Empowered & Inspired offers more than a planner—it’s a sacred space to reflect, grow, and align. Through Butterfly & Crown, she empowers African American women to reclaim their purpose and walk boldly in faith and intention. With each page, her voice reminds you: your story is worthy, your dreams are divine, and your presence is powerful.
Our Purposeful Missions
Born from the Journey.
Created to hold space for healing, growth, and reflection through every season of womanhood.
Rooted In Transformation.
Inspired by the beauty of becoming, and the power of reclaiming your voice, time and purpose.
Empowering the Everyday.
Designed for Black women and women of color seeking tools that speak to their truth, strength, and softness.
Our Vision for Women
